PRIVACY POLICY
Last updated: October 22, 2025
IM TAKEN (“we”, “us”, “our”) operates this store and website, including all related information, content, features, tools, products, and services, to provide you with a curated shopping experience (the “Services”). IM TAKEN is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services or otherwise communicate with us.
By using and accessing any of the Services, you acknowledge that you have read and understand this Privacy Policy and agree to the collection, use, and disclosure of your information as described below.
Personal Information We Collect or Process
“Personal information” means data that identifies or can reasonably be linked to you. It does not include anonymised or de-identified information. We may collect the following categories of personal information:
- Contact details – name, address, billing/shipping address, phone number, and email.
- Financial information – card or payment details processed via trusted gateways (Shopify, Stripe, Afterpay).
- Account information – username, password, preferences, settings.
- Transaction information – items viewed, added to cart, purchased, returned, exchanged, or cancelled.
- Communications – information provided in emails, forms, or support chats.
- Device & usage data – IP address, browser type, operating system, referring URLs, and site activity.
Sources of Personal Information
- Directly from you – when you create an account, make a purchase, or contact us.
- Automatically – via cookies and similar technologies when browsing our site.
- Service providers – third parties processing data on our behalf (e.g., payment, fulfilment, analytics).
- Partners and integrations – such as Shopify, Klaviyo, or Return Prime.
How We Use Your Personal Information
- Order fulfilment & service delivery – processing payments, shipping, returns, and account management.
- Customer support – responding to enquiries and providing assistance.
- Marketing & communication – sending updates, offers, and abandoned cart reminders (only if you’ve opted in).
- Fraud prevention & security – verifying identity, monitoring activity, and maintaining safe transactions.
- Legal obligations – complying with applicable laws and regulatory requirements.
Cookies & Tracking
We use cookies to improve functionality, remember preferences, and understand browsing behaviour. You can disable cookies in your browser at any time.
IM TAKEN’s website uses cookies to help keep track of items you place in your shopping cart, including when you abandon your cart. This information is used to determine when to send cart reminder messages via email or SMS (only if you have opted in).
SMS Marketing and Communications
By subscribing to IM TAKEN’s SMS/text messaging service, you agree to receive recurring marketing and transactional messages from and on behalf of IM TAKEN at the mobile number you provide. Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP or following the unsubscribe link included in any message.
IM TAKEN’s SMS program may send updates, promotions, and cart reminders. Participation is voluntary and not required for any purchase. Data (including phone numbers and opt-in consent) will only be used to deliver this service.
If this Privacy Policy mentions data sharing or selling to non-affiliated third parties, this excludes text-messaging originator opt-in data and consent. This information will not be shared, sold, or transferred to any third parties.
Third-Party Services
We use trusted providers, including but not limited to:
- Shopify – e-commerce hosting and checkout
- Stripe / Afterpay – secure payments
- Return Prime – returns and exchanges
- Klaviyo – email and SMS communications
These partners only use your information to perform agreed services. For details on how Shopify handles your data, see the Shopify Consumer Privacy Policy .
Security
We use appropriate technical and organisational measures to protect your data. However, no system is completely secure, so please use caution when sharing personal information online.
Your Rights
You have the right to:
- Access or correct your personal information.
- Request deletion of your data.
- Opt out of marketing emails or SMS messages at any time.
To request access or deletion, contact us at info@imtaken.com.au. To stop SMS messages, reply STOP to any text or follow the provided opt-out link.
International Transfers
Your data may be transferred and processed outside your country, including by Shopify and other service providers operating globally. We rely on standard contractual clauses or equivalent safeguards for these transfers.
SMS abandoned cart
Privacy policies must explicitly state how information is captured to determine when a cart has been abandoned, such as website cookies or plugins. If you're using SMS, include information about this in your privacy policy.
Example text:
"IM TAKEN's website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages via SMS."
Third-party data sharing
If your privacy policy mentions data sharing or selling to non-affiliated third parties, it must specify that this data sharing excludes SMS opt-in data and consent.
Example text:
"The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties."
Location tracking and location-based services
If your privacy policy mentions location tracking or location-based services, it must fully describe how that data is collected and for what purpose.
Mobile Terms of Service
IM TAKEN
Last updated: Oct. 19, 2025
The IM TAKEN mobile message service (the "Service") is operated by IM TAKEN (“IM TAKEN”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.
By consenting to IM TAKEN’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of IM TAKEN through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).
You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with IM TAKEN. Your participation in this program is completely voluntary.
We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.
You may opt-out of the Service at any time. Text the single keyword command STOP to IMTAKEN or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other IM TAKEN mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.
For Service support or assistance, text HELP to IMTAKEN or email info@imtaken.com.au.
We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.
The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.
To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.
We respect your right to privacy. To see how we collect and use your personal information, please see our Privacy Notice.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal obligations. The “Last updated” date at the top will always show the current version.
Contact
For any questions regarding this Privacy Policy or your data, contact:
IM TAKEN
info@imtaken.com.au
Melbourne, Australia
